Bahrain Asian Youth Games 2025

For this project, the Bahrain 2025 Asian Youth Games were positioned as a landmark national sporting event and the Kingdom’s first hosting of the Games. The engagement involved planning and executing the full marketing scope across local and regional markets, in coordination with the Olympic Council of Asia and Bahrain Olympic Committee, to build visibility, engagement, and a cohesive identity for the large-scale international youth sporting event.

Project Deliverables

• Integrated Marketing Strategy

• Regional and Local Campaign Planning

• Digital Campaign Strategy and Execution

• Visual Content and Production Management

• Digital and Offline Advertising

• Event Management and Operational Delivery

• Influencer Marketing Strategy and Coordination

• Athlete Experience Design

• Venue Setup and Production Management

• On-Ground Activations

• Social Media Direction, Supervision, and Execution

• Merchandising Strategy and Production

• Marketing Team Structure and Management

• Role and Department Allocation

• Supplier and Vendor Management

• Local and International Stakeholder Coordination

• Representation in Official Planning Meetings